Why choose a bollard with integrated TPE?

If you run a fast-food or high-volume restaurant, chances are you've already taken the plunge and installed a kiosk. But have you integrated payment directly onto these kiosks? Or do your customers still have to go to an adjacent terminal or counter to complete their purchase?

This small difference can radically transform the customer experience and your in-store organization. So, should you really opt for a kiosk with integrated POS or not? Here's an overview of the advantages, limitations and criteria to consider before making your decision.

Why choose a kiosk with an integrated POS terminal?

The advantages of conventional ordering kiosks are well established, but what about kiosks with integrated payment? Let's find out together whether this option is really worthwhile for your establishment.

Purchase cost

Contrary to popular belief, an order terminal with integrated POS is not more expensive: by eliminating the need to purchase a remote terminal and the associated costs (equipment, installation, maintenance), the overall cost is often lower.

A smoother shopping experience

Today, your customers expect a simple, fast and frictionless purchasing process. And that's just as well, because ordering, validation and payment can all be carried out in the same place, using an order terminal with an integrated Eftpos terminal.

A terminal equipped with a TPE means : 

• No need to go to the counter,
  
• No remote terminal,
  
• One screen, one gesture.

As a result, the customer experience is more modern, more efficient and more in line with their expectations.

Reduced waiting time

By eliminating the need to pass through the adjacent terminal or counter, you speed up the flow of goods: 

• Fewer unnecessary journeys, and therefore less traffic jams,
  
• Orders validated faster, more customers served in the same time slot,
  
• More evenly distributed queues,
  
• A more serene atmosphere throughout your establishment.
  

A real plus, especially at the height of the rush.

Frictionless payment

The moment of payment can be a source of stress: card not passing, wrong amount, waiting for a waiter, etc. With a fast-food payment terminal, everything is automated. The risk of error and tension is therefore reduced, which is much appreciated by the customer. 

Greater staff productivity

When you delegate payment to an order terminal, you free up your teams to focus on higher-value tasks such as order preparation, room cleaning, service or reception. 

Increase in average basket

When customers order alone, they take their time and are more likely to be tempted by a larger menu or a dessert suggested by the kiosk. And if they can pay immediately, there's no longer any obstacle to impulse buying. Result: the average bill climbs.

A 100% automated customer journey

From the moment the customer enters your restaurant to payment, everything runs smoothly. An order terminal with integrated POS means less waiting, less interaction, fewer questions and greater satisfaction. This solution is ideally suited to restaurants with high throughput or those focusing on digital.

👉 To find out more: Fast-food ordering station: comparison of the best models

Centralized cash management

For you, the restaurateur, it's also a time-saver on the management side. Orders and payments are processed in the same tool, with consolidated reports and simplified checkout.

And if you manage several terminals, everything stays synchronized:

• Collections in real time,
  
• Centralized sales data,
  
• Fewer manual re-entries.
  

Less equipment, fewer breakdowns

With an all-in-one terminal, you reduce the number of cables, connections and technical points of failure. It's also more aesthetically pleasing: a single, compact, designer unit, without a portable terminal.

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Are there any limits to an order terminal with integrated payment?

However practical, the kiosk with integrated POS is not a miracle solution. Before taking the plunge, it's best to be aware of a few constraints that need to be anticipated.

Stable and secure connection required

The smooth operation of integrated payment depends on the quality of your Internet network. A kiosk that slows down or crashes during checkout is detrimental to the customer experience and table turnover. So you need a reliable connection, ideally dedicated to your kiosks, with a 4G backup solution in case of failure.

Regulatory compliance 

Finally, check that the solution complies with legal requirements: PCI-DSS certification for payment security, compliance with French VAT anti-fraud legislation, traceability of cash receipts, etc. A serious service provider must provide you with all the necessary supporting documents. Don't neglect this point, especially if you have a multi-branch or franchise operation.

👉 To find out more : How much does a VSE cost, and how can you reduce the costs associated with its use?

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Still wondering if this is the right choice for your restaurant? Let us ask you 3 questions: 

1. Do you experience peak traffic with long queues?
   
2. Would you like to streamline the customer journey and automate payment?
   
3. Are you looking to centralize your management and lighten the load on your teams?
   
   

If the answer is yes to at least two of these questions, then the control terminal with integrated TPE is probably the ideal solution for you.

The kiosk with integrated payment is modern, fast and secure, perfect for restaurants looking to improve efficiency. Why not take the plunge with Innovorder?