Five days, more than 4,300 exhibitors and brands, fifteen sectors spread across nearly 150,000 m²: without proper preparation, a restaurant owner leaves Sirha Lyon with a bag full of brochures and few useful appointments. With a plan laid out in advance, he can compare solutions in a single day that would otherwise take him weeks to explore one by one.
This guide compiles official information about the 2027 edition (dates, access, ticketing, map, contests) and explains how to turn your visit into concrete decisions for your institution.
Key Facts: Sirha Lyon 2027, the 23rd edition of the trade show, will take place from Thursday, January 21, through Monday, January 25, 2027, at Eurexpo Lyon (Chassieu), from 9:00 a.m. to 6:00 p.m. It is open exclusively to professionals in the restaurant, hospitality, and food service industries. Organized every two years by GL events and Sirha Food, it attracted more than 257,000 professionals in 2025.
👉 Learn more: 15 food service trade shows you won't want to miss in 2027
The trade show will be open to visitors from Thursday, January 21, through Monday, January 25, 2027, from 9 a.m. to 6 p.m., at Eurexpo Lyon. Here’s what you need to know to plan your visit.
The address on Avenue Louis Blériot, which is sometimes listed online, is the exhibitors' delivery entrance: please use the address on Boulevard de l'Europe for your GPS.
The organizers recommend using public transportation to get to the trade show more quickly. From Paris, the TGV stops at Lyon Part-Dieu Station and Lyon Saint-Exupéry Station (airport).
For those arriving by car, Eurexpo has approximately 13,000 parking spaces. A park-and-ride facility at Groupama Stadium (€15 per vehicle, with a shuttle running every 8 to 10 minutes in both directions) helps you avoid traffic jams during rush hour.
Tickets are available online at pass.sirha-lyon.com. Three paid passes are available, with discounted rates through November 1, 2026.
The competition lounges and the two evening events at the show (the World Pastry Cup on Saturday, January 23, and the Bocuse d'Or closing ceremony on Monday, January 25, at La Sucrière) are not included in any pass; they have their own ticketing system. A food service professional may also apply for a badge, subject to approval by the organizer.
Last option: Exhibitors have invitations to distribute to their customers and prospects.
Visit Sirha Lyon 2027 with a free invitation. Innovorder is offering invitations to professionals in the commercial and institutional food service industry. Request my invitation
Sirha Lyon 2027 now groups its exhibitors by industry: restaurants, hotels, bars, coffee shops, and design. The organizers are presenting this edition as the first structural overhaul of the trade show in 20 years, with 95% of the booths redesigned.
The trade show has gained 7,000 m² thanks to the expansion of Hall 4, bringing its total area to nearly 150,000 m². As of early October 2026, more than 4,300 exhibitors and brands had been confirmed, including 650 first-time participants.
The official plan consists of fifteen sectors. Grouping them by category helps create a coherent path.
Good to know: Vendors of cash registers, ordering kiosks, and online ordering systems are not all located in a single hall. Be sure to note their booth numbers before you arrive.
The program features 8 stages, more than 200 presentations, and 28 competitions. Three of the stages are new: Sirha Pitch (start-ups), Sirha Lifestyle, and Sirha Pizza World. The Sirha Food Forum remains the main stage.
The Sirha Innovation Awards also recognize 12 innovations from exhibitors, divided into four categories (Food, Beverage, Equipment & Performance, Hospitality & Services).
In 2025, 80% of visitors surveyed identified new suppliers or partners at the trade show, and 70% planned to enter into a partnership within six months. These figures are from the organizer’s satisfaction survey (more than 5,400 responses, average rating of 4.3 out of 5).
A look back at the 2025 edition:
For a foodservice manager, the main benefit is comparative: in both fast food and institutional foodservice, order-taking, payment processing, and management solutions can be tested side by side in a demonstration setting within a few hours.
The trade show also sheds light on shifts in consumer demand. An OpinionWay survey conducted for Sirha Food shows that 55% of French people frequent snack bars, cafés, or fast-food restaurants, and that 29% are willing to pay more for the experience and atmosphere. More fragmented meals mean more peaks in demand to handle in a short period of time and a customer journey that has a greater impact on the total bill: two factors to keep in mind as you walk through the aisles.
A successful visit to Sirha depends on the three weeks leading up to the trade show. With fifteen sectors and exhibitors spread across several halls, winging it means spending hours walking around for very few useful contacts.
Start by writing down the two or three problems you want to solve this year. They will vary depending on your segment.
Each objective becomes a specific question to ask exhibitors and a criterion for ranking the solutions reviewed.
The list of exhibitors is posted on the trade show's website. Make a note of the hall and booth number for each supplier you plan to meet, then group your visits by hall to minimize back-and-forth trips.
Next, download the Sirha Connect app and complete your profile. Exhibitors use the app to scan visitors’ badges: a completed profile allows you to receive materials from the booths you visit and reconnect with your contacts after the show. The app can also be used to schedule appointments before you arrive.
In 2025, the aisles were very crowded right from the opening, and the last two days—the Bocuse d'Or finals—drew a particularly large crowd: no matter which day you choose, be sure to schedule your important appointments before you arrive.
Finally, set aside time for your most important activities early in the day and leave some time open: some discoveries happen by chance as you wander the aisles.
A demonstration at a booth shows a product under ideal conditions. These questions will help you assess how it will perform in your establishment on a busy day.
Innovorder has been exhibiting at Sirha Lyon since 2017: the 2027 edition marks its sixth consecutive appearance. The team, made up of experts from the restaurant industry, looks forward to welcoming you at Hall 4.1, Booth 4G18, throughout the five days of the trade show.
At the booth, you’ll be able to test the order-taking, payment processing, and management ecosystem under real-world conditions, from fast food to institutional dining:
Bring your questions and a specific example from your institution: the team will tailor the demonstration to your organization.
Meet our experts at Sirha Lyon 2027. Request your free invitation and schedule a time slot at booth 4G18. Request my invitation and a meeting
The trade show will be held from Thursday, January 21, through Monday, January 25, 2027, at Eurexpo Lyon, from 9 a.m. to 6 p.m. each day.
No. The trade show is open only to professionals in the restaurant, hotel, culinary, and food industries.
After November 1, 2026, the Visitor Pass costs €120 (including tax), the VIP Pass costs €225 (including tax), and the Business Pass costs €680 (including tax). Industry professionals can also request a badge, subject to approval, or obtain an invitation from an exhibitor.
Take the T3 tram to Vaulx-en-Velin La Soie, then the N186 bus labeled “Direct Eurexpo.”
The Digital Solutions sector is spread across several halls. Check the list of exhibitors to find the booth numbers; Innovorder is in Hall 4.1, Booth 4G18.
The grand finale will take place on Sunday, January 24, and Monday, January 25, 2027, to mark the contest's 40th anniversary.
The 2025 edition drew more than 257,000 professionals, 56% of whom were decision-makers and buyers. The trade show takes place every two years.
